Bulk Email Marketing Here is a way to succeed

What is Bulk Email?

Bulk email when one email is sent to many recipients. The number of bulk email recipients per email can vary from hundreds to thousands. Bulk email marketing is usually used by businesses to market their products or services.

The first thing most people think of “Bulk email” is spam. But if the bulk email is sent by a reputable sender is not a spam. Bulk email is usually sent by business that has built up a mailing list of customers who are interested in their product or services. Sometimes even an ordinary person sends the bulk email his friends and family.

Bulk email marketing is an online marketing tool which helps in marketing their products or services. It helps in reaching large amount of targeted prospects. Bulk email marketing has the potential to allow the business owners to market their products or services across the globe. But this marketing method has to be used in a proper way to be successful in your business. Bulk email marketing is an effective method to mail a large set of recipients quickly and with a low cost.

To be successful in bulk email marketing follow the below guidelines:

• Always send your emails from a recognizable address because many recipients think that it is a system-generated email they delete the email before they read it.

• Always put all your recipients email address in BCC. If you add all the email addresses in To or CC fields your recipient is able to view all the email addresses you have entered. It is a breach of confidentiality to give out other person's email addresses.

• Make sure your subject line is catchy and grabs the attention of the recipient to open your message or email. Many email marketers do lots of research in getting a good subject line.

• When writing the body of the content make sure you write the message to the point. Remember one thing you have less than five seconds to grab the attention of the reader.

• Try to mention the benefits of your products or services and how he will benefit from the product or services you are offering.

• Use bullet points instead of writing big sentences. Tell your readers what you exactly want them to do after reading the message. Do you want them to buy the product or fill a form.

• Make sure you mention your contact details like phone number, your email address & website address so that they can contact you if they have any queries.

An Article by CEO Email List offering company

Magical Tricks to enhance your delivery, open and response rates

Email marketing is a powerful tool of online marketing. To be successful in email marketing measuring few metrics are very important. There are three different metrics to measure your email marketing campaigns.

1. Delivery Rate: This metric is used to measure how many emails have been delivered

2. Open Rate: This metric is used to measure how many recipients have opened the email

3. Response Rates: This metric is used to measure how many recipients have responded back to the email

Here are few ideas to improve your delivery, open and response rates:

• Purchase Email Lists; Buy always quality lists database from very good service providers

• Opt-in: Use an opt-in email lists or Buy email lists which is permission based.

• From label: Ensure your email has clear label stating from which person the email was sent. Once you decide on a from label don't change it for every email.

• Unsubscribe: Give your recipients easy way to opt-out or unsubscribe from your email lists. If any recipient to opt-out, ensure you remove their email address from the list.

• Subject Line: Make sure that your subject line is related to your content. Keep it short and simple. Make sure you write a subject line, which grabs the attention of the reader.

• Your Address: Provide a valid postal address, email & website address in the signature panel. So that the customer can contact you back if they have any queries.

• Content: Make sure your content is creative and to the point. Do not write long sentences because they don't read the entire email.

• Reminders of Sign-up: Remind your recipients where you obtained their information and why they are receiving emails from you.

• Frequency: Maintain an ongoing relationship with your customers. Make sure you send them frequent emails depending on the frequency you choose it may be daily, weekly, monthly or quarterly.

• Address Books: Ask your recipients to add your address in their address book so that next time when you send an email they can recognize from whom they have received the email.

• Testing: Before you start any email campaign make sure you test the subject line and all the links in the content.

• Images: Combine both images and text in your emails. If you use attracted images, that will grab the attention of the reader.

• Spam Filter: Run your email through a spam filter before you launch your email campaign.

Email Lists are the Best way to Reach the Target Market

Email is the easiest way of communicating or contacting a person. E-mail is widely accepted by the business community. E-mail solves two basic problems of communication: Logistics and Synchronization. Tracking system is easy, you can track whether the person has read the email or whether it has reached his/her inbox.

Buy Email Lists

Email lists are one of the best source to reach the respective companies or business or a person. Getting email address of a person or a decision maker of a company is not tough. There are several companies who build the lists. List building is crucial in the world of online marketing. There are several companies who rent or sell email lists. But getting an opt-in lists are little tough.

A constant flow of new email lists is the lifeblood of a growing business. The more focus on audience you reach out, the better for an individual company. Getting New list are not always easy to come by and therefore we need to pay good sum of money for customer acquisition. Many Marketers across Globe are using the web as a medium for advertisements. But in the Internet world there are so many competitors across the globe. How will you find the right targeted audience? The best way to reach the targeted audience is through Email lists. Each email list comes with the following details: Decision Maker of the Company, Email Address, Telephone No, Postal Address with Zip code, Fax Number, Job Title and more. Few companies provide more informations like Employee Size, Revenue, SIC Code, NAICS Code and more.

Email lists are the powerful way to reach the targeted industry or market. With Email Lists you can build new customers/clients for your business and you can follow-up with your existing customers/clients. There are many companies who manage their list on an on-going basis. You can purchase or buy opt-in lists from them. But make sure to buy email list which is completely optin & spam free.